The Top100 Mid-Sized Companies Survey is an initiative of KPMG and the Nation Media Group. The survey seeks to celebrate business success among the country’s Mid-Sized Companies. Mid-sized companies are the drivers of the economy and employ the bulk of workforce in Kenya. KPMG and Nation Media Group (NMG) strongly believe that there is a need to celebrate these enterpreneurs.

The Top100 Mid-Sized Companies Survey provides the basis for the selection and ranking of the Top100 Mid-Sized Companies. The survey collects general and financial information from all participating companies. In addition to the Top100 ranking, the survey provides insights into the key market dynamics, industry benchmarks, human resource development, business confidence, future expectations, obstacles to growth, drivers of success and more.

How we select the Top100

In order to qualify for the Top100 Mid-Sized Companies, a company must meet the following criteria:

  • Turnover in the range of Kshs 50 million to Kshs 1 billion
  • Audited accounts for the financial years ending in 2015, 2016 and 2017
  • Not listed on a stock exchange
  • Not a bank, insurance company, law firm or accounting/auditing firm

The Top100 Mid-Sized Companies are selected from all participating companies on the basis of their revenue growth over the past three years, profits, liquidity and other measures of financial solidity.


We understand that participating in the survey requires you to submit sensitive information. None of the confidential information you submit about your company will be shared or published.

KPMG undertakes to treat all the information provided by your company confidentially and will not disclose the information provided to any unauthorised persons. KPMG may however share names and contacts of participants with sponsors for the purpose of discussing products and programs that would benefit a mid-sized company and for any other purpose that will aid the growth of the Top100 initiative.

There are only two parties who will have access to the information you submit: KPMG and the Top100 survey partner(research company). Both parties are bound by strict privacy laws and tight ethical guidelines for their industries. After completion of the survey and all reports, the research company will destroy all their records of the survey and only KPMG will retain your information to be able to invite you for future events and future editions of the Top100 Mid-Sized Companies Survey.

All other stakeholders in this survey (including yourself) will receive a high level report. This report will NOT make reference to a specific company. Shared or published information may include averages, medians and extreme values of growth rates, employment, productivity levels or similar measures.

Should you have further questions about privacy or confidentiality, please do not hesitate to contact